Website link exchange agreement

This document sets out the terms and conditions for a link exchange where no money passes. It is very important to define who is responsible for what. Use this agreement to protect your business.

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About this document

This document is meant to address terms in any sort of link exchanges. The links do not have to be similar. Such arrangements are not regulated by any statute in so far as certain technical elements are concerned, so you have the flexibility of inserting any other terms that you may want to suit your specific business needs.

Who will use this document?

Web site managers exchanging links so that visitors may get directed from one website to another.

Application and features

  • Exchange any type of website links;
  • Suits any type of websites;
  • Provides a framework, the terms of which are negotiable;
  • Proper legal provisions written in plain and simple user friendly English language.


  • Flexible arrangements – banner, animation or text as the case may be;
  • Intellectual property;
  • Safeguards against litigation;
  • Appropriate warranties, exclusions, indemnities, etc.

This document was written by a solicitor for Net Lawman. It complies with current Indian law.

IN-ITwww08 - Website link exchange agreement

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